Marketing and information technology :the strategy, application and implementation of IT in marketing John O'Connor and Eamonn Galvin

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Material type: Text

TextPublication details: London: Pitman, 1997.Description: xii, 289pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	658.800285 OCM (Browse shelf(Opens below))	Available		96118

Includes index and bibliography

eng

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