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1.
Basic marketing a managerial approach by
Edition: 8th
Material type: Text Text
Publication details: Homewood, Illinois Richard D. Irwin 1987
Availability: Items available for loan: Regional Library Mianwali (1)Call number: 658.8 MCB.

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2.
Essentials of marketing :a global managerial approach William D. Perreault and E. Jerome McCarthy by
Edition: 10th ed.
Material type: Text Text
Publication details: Boston: McGraw-Hill, 2006
Availability: Items available for loan: Central Library Allama Iqbal Open University Islamabad (1)Call number: 658.8 PEE.

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