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1.
Marketing

by McDaniel, Carl.

Edition: 2ndMaterial type: book Book Publisher: Cambridge: Harper & Row, Publishers, 1982Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.800973 MCM.

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2.
Marketing : an integrated approach

by McDaniel, Carl D.

Material type: book Book Publisher: New York: Harper & Row, 1979Availability: Items available for loan: Central Library AIOU Islamabad (1). Location(s): General Stacks 658.800973 MCM.

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