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Marketing research

by Aaker, David A; Kumar, V; Day, George S.

Edition: 9th ed. Publisher: New jersey : Wiley, 2006Availability: No items available

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Marketing research

by Aaker David A; Day, George S; Kumar, V.

Edition: 6th Publisher: New York: John Wiley & Sons, 1998Availability: No items available

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Costumer relationship management : Concept, strategy, and tools

by Kumar, V; Werner Reinartz (jt.auth).

Edition: 3rd. edMaterial type: book Book Publisher: Berlin: Springer, 2018Availability: No items available

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