Cornwell, T. Bettina.
Sponsorship in marketing : effective partnerships in sports, arts and events T. Bettina Cornwell. - 2nd ed. - Oxon: Routledge, 2020. - xiii, 260p.
9780367343446
Corporate sponsorship.
Special events-Marketing.
Performing arts sponsorship.
Sports sponsership.
659.285 / COS
Sponsorship in marketing : effective partnerships in sports, arts and events T. Bettina Cornwell. - 2nd ed. - Oxon: Routledge, 2020. - xiii, 260p.
9780367343446
Corporate sponsorship.
Special events-Marketing.
Performing arts sponsorship.
Sports sponsership.
659.285 / COS