Wilmshurst, John
The fundamentals of advertising John Wilmshurst and Adrian Mackay - 2nd ed. - Oxford: Butterworth-Heinemann, 1999, - xv,384p.
PB
Includes bibliography and index
eng
0750615621
Advertising
659.1 / WIF
The fundamentals of advertising John Wilmshurst and Adrian Mackay - 2nd ed. - Oxford: Butterworth-Heinemann, 1999, - xv,384p.
PB
Includes bibliography and index
eng
0750615621
Advertising
659.1 / WIF