Fletcher, Alan D.
Fundamentals of advertising research Alan D. Fletcher - 3rd Edition - California: Wadsworth, 1988. - xiii, 322p.
Includes index
eng
0534084547
Advertising-Research
659.1072 / FLF
Fundamentals of advertising research Alan D. Fletcher - 3rd Edition - California: Wadsworth, 1988. - xiii, 322p.
Includes index
eng
0534084547
Advertising-Research
659.1072 / FLF