Ellwood, Iain.
Wonder woman :marketing secrets for the trillion dollar customer Iain Ellwood. - New York: Palgrave Macmillan, 2008. - 256 p.
Hardcover.
0230201601 9780230201606
Gender Psychology.
Marketing Management.
Business & Economics.
Business / Economics / Finance.
Business/Economics.
Business & Economics / Marketing / General.
Marketing - General.
Gender Studies.
Market segmentation.
Target marketing.
Women consumers.
Sales & Marketing.
658.8 / ELW
Wonder woman :marketing secrets for the trillion dollar customer Iain Ellwood. - New York: Palgrave Macmillan, 2008. - 256 p.
Hardcover.
0230201601 9780230201606
Gender Psychology.
Marketing Management.
Business & Economics.
Business / Economics / Finance.
Business/Economics.
Business & Economics / Marketing / General.
Marketing - General.
Gender Studies.
Market segmentation.
Target marketing.
Women consumers.
Sales & Marketing.
658.8 / ELW