000 -LEADER |
fixed length control field |
00996 a2200301 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
0230201601 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
ISBN |
9780230201606 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
ELW |
100 1# - MAIN ENTRY--AUTHOR NAME |
Personal name |
Ellwood, Iain. |
245 10 - TITLE STATEMENT |
Title |
Wonder woman |
Sub Title |
:marketing secrets for the trillion dollar customer |
Statement of responsibility, etc |
Iain Ellwood. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New York: |
Name of publisher |
Palgrave Macmillan, |
Year of publication |
2008. |
300 ## - PHYSICAL DESCRIPTION |
Number of Pages |
256 p. |
500 ## - GENERAL NOTE |
General note |
Hardcover. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Gender Psychology. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Marketing Management. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Business & Economics. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Business / Economics / Finance. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Business/Economics. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Business & Economics / Marketing / General. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Marketing - General. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Gender Studies. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Market segmentation. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Target marketing. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Women consumers. |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Term |
Sales & Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shekar, Sheila. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |