A handbook of media and communication research : qualitative and quantitative methodologies Edited by Klaus Bruhn Jensen - London Routledge 2002. - x, 304p.

HB

Presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities.


Eng

0415225140 9780415225144


Communication Studies
Mass media-Research-Methodology

302.23072 / HAN

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