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A handbook of media and communication research : qualitative and quantitative methodologies

by Jensen, Klaus Bruhn (ed.).
Publisher: London Routledge 2002Description: x, 304p.ISBN: 0415225140; 9780415225144.Subject(s): Communication Studies | Mass media-Research-MethodologySummary: Presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities.
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

Reference
302.23072 HAN (Browse shelf) Not for loan 109541
Total holds: 0

HB

Presents qualitative as well as quantitative approaches to the analysis and interpretation of media, covering perspectives from both the social sciences and the humanities.

Eng

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