McCarthy, E. Jerome
Basic marketing: A managerial approach a managerial approach - 10th - Homewood, Illinois Richard D. Irwin 1990 - 734p.
Includes index
0-256-08398-3
658.8 / MCB
Basic marketing: A managerial approach a managerial approach - 10th - Homewood, Illinois Richard D. Irwin 1990 - 734p.
Includes index
0-256-08398-3
658.8 / MCB