Luck, David Johnson.
Marketing strategy and plans : systematic marketing management - Englewood Cliffs, N. J: Prentice-Hall, 1979. - xv, 474p.
eng
0135582547
Marketing management-U. S.-Case studdies
658.8 / LUM
Marketing strategy and plans : systematic marketing management - Englewood Cliffs, N. J: Prentice-Hall, 1979. - xv, 474p.
eng
0135582547
Marketing management-U. S.-Case studdies
658.8 / LUM