Data analytics in marketing, entrepreneurship, and innovation (Record no. 160166)

000 -LEADER
fixed length control field 00511nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780367184834
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.472
Item number DAT
245 ## - TITLE STATEMENT
Title Data analytics in marketing, entrepreneurship, and innovation
Statement of responsibility, etc edited by Mounir Kehal and Shahira El Alfy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Boca Raton:
Name of publisher CRC Press,
Year of publication 2021.
300 ## - PHYSICAL DESCRIPTION
Number of Pages ix, 181p.
500 ## - GENERAL NOTE
General note HB
546 ## - LANGUAGE NOTE
Language note Eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing--Data processing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kehal, Mounir (ed.)
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name El Alfy, Shahira (ed.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Price effective from Permanent Location Not for loan Date acquired Koha item type Accession Number Lost status Damaged status Shelving location Withdrawn status Current Location Full call number
2022-07-28Central Library AIOU Islamabad 2022-05-09Books131772  General Stacks Central Library AIOU Islamabad658.472 DAT

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