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Data analytics in marketing, entrepreneurship, and innovation

by Kehal, Mounir (ed.); El Alfy, Shahira (ed.).
Material type: materialTypeLabelBookPublisher: Boca Raton: CRC Press, 2021Description: ix, 181p.ISBN: 9780367184834.Subject(s): Marketing--Data processing
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.472 DAT (Browse shelf) Available 131772
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HB

Eng

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