Marketing research; text and cases (Record no. 45100)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00528cam a2200169 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250829161754.0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 442. 03 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Boyd, Westfall. and Stasch. |
| 9 (RLIN) | 88753 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing research; text and cases |
| Statement of responsibility, etc. | [by] Harper W. Boyd, Jr. [and] Ralph Westfall. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Homewood, Ill., |
| Name of publisher, distributor, etc. | R. D. Irwin, |
| Date of publication, distribution, etc. | 1972. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 836 p. |
| Other physical details | illus. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research. |
| 9 (RLIN) | 88754 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Westfall, Ralph L., |
| 9 (RLIN) | 88755 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total checkouts | Full call number | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Regional Library Thatta | Regional Library Thatta | 26/10/2016 | 1988-09-21 | 442. 03 | 26/10/2016 | 26/10/2016 | Books |
