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International marketing

by Cateora, Philip R; Graham, John L. (jt. auth).
Material type: materialTypeLabelBookPublisher: New York: McGraw-Hill, 2005Edition: 12th ed.Description: xiii,697p xxxiii, 697p.ISBN: 0072833718.Subject(s): Export marketing | International business enterprises
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.84 CAI (Browse shelf) Available 106627
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658.84 AFI Internet business models and strategies 658.84 AFI Internet business models and strategies 658.84 BEM Marketing channels 658.84 CAI International marketing 658.84 CAI International marketing 658.84 ENS Strategic marketing 658.84 FIS Strategic marketing management 1999-2000

HB

Includes bibliography and index

Eng

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