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Marketing strategy : a decission focused approach

by Walker, Orville C; Boyd, Harper W; Mullins, John W.
Material type: materialTypeLabelBookPublisher: Boston: McGraw-Hill' 2006Edition: 5th.Description: xx,346p.ISBN: 0071116745.Subject(s): Marketing
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.8 MAR (Browse shelf) Available 107573
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658.8 MAM Marketing Research 658.8 MAR Marketing 658.8 MAR Marketing management 658.8 MAR Marketing strategy 658.8 MAR Marketing cases 658.8 MAR Marketing essentials 658.8 MAR Marketing

Includes index

eng

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