Marketing research : concepts and cases.
by
Cooper, Donald. R
; Schindler, Pamela.S. (jt. auth).
Publisher: New Delhi: Tata McGraw-Hill, 2006Description: xxii, 771p.ISBN: 0070600910.Subject(s): Marketing-Research
| Item type | Location | Call number | Status | Date due | Barcode | Item holds |
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| Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
658.8072 COM (Browse shelf) | Available | 111316 |
Total holds: 0
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| 658.804 HUB Business marketing management | 658.804 VIB Business-to-business marketing | 658.804096 BUS Business-to-business marketing | 658.8072 COM Marketing research | 658.8072 QUM Marketing research | 658.8072 SUM Marketing research | 658.8072 ZIE Essentials of marketing research |
PB
Includes bibliography and index
eng
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