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Customer behavior : consumer behavior and beyond

by Jagdish, N Sheth; Banwari Mittal; Bruce I Newman.
Material type: materialTypeLabelBookPublisher: Fort Worth: Dryden, 1999Description: various pages.ISBN: 0-03-098016-X.Subject(s): Consumers
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.8342 JAC (Browse shelf) Available 90738
Total holds: 0
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658.8342 CHM Marketing 658.8342 EVC Consumer behaviour 658.8342 HOL Laddering 658.8342 JAC Customer behavior 658.8342 MOG Gender, design and marketing 658.8342 SCC Consumer behavior 658.8342 SCC Consumer behavior

Includes bibliography and index

eng

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