Essentials of marketing research William G. Zikmund
Material type:
TextPublication details: Fort Worth: Dryden, 1999.Description: xxii, 422pISBN: - 0030243564
- 658.8072Â ZIE
| Item type | Current library | Call number | Status | Date due | Barcode | |
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| Books | Central Library Allama Iqbal Open University Islamabad General Stacks | 658.8072 ZIE (Browse shelf(Opens below)) | Available | 90714 |
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No cover image available | No cover image available | No cover image available | ||
| 658.804096 BUS Business-to-business marketing : how to understand and succeed in business marketing in an emerging Africa | 658.8072 COM Marketing research : concepts and cases. | 658.8072 SUM Marketing research : a problem-solving approach | 658.8072 ZIE Essentials of marketing research | 658.809 BEL Library bookselling : a history and handbook of current practice | 658.80907057 JOT The truth about bookselling | 658.80907057 SMB Bibliography in the bookshop |
HB
Includes bibliography and index
eng
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