Value-added public relations : The secret weapon of integrated marketing Thomas L. Harris and foreword by philip Kotler

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Publication details: Chicago: NTC Business Books, 2000.Description: xi,314pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central Library Allama Iqbal Open University Islamabad General Stacks	659.2 HAV (Browse shelf(Opens below))	Available		95706

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Previous	659.2 GEN Gender and public relations : critical perspectives on voice, image and identity	659.2 GOP Promotion & publicity handbookfor broadcasters	659.20 GUN New dimensions of public relations and press	659.2 HAV Value-added public relations : The secret weapon of integrated marketing	659.2 HEP Public relations a practical guide to the basics	659.2 HET Today's public relations an introducation	659.2 JAP Positioning theory and strategic communication : A new approach to public relations research and practice	Next

Includes bibliography and index

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