International marketing Philip R. Cateora and John L. Graham
Material type:
TextPublication details: New York: McGraw-Hill, 2005.Edition: 12th edDescription: xiii,697p xxxiii, 697pISBN: - 0072833718
- 658.84Â CAI
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Central Library Allama Iqbal Open University Islamabad General Stacks | 658.84 CAI (Browse shelf(Opens below)) | Available | 106627 |
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| 658.84 AFI Internet business models and strategies : text and cases | 658.84 AFI Internet business models and strategies : text and cases | 658.84 BEM Marketing channels | 658.84 CAI International marketing | 658.84 CAI International marketing | 658.84 ENS Strategic marketing : planning and control | 658.84 FIS Strategic marketing management 1999-2000 : planning and control, analysis and decision |
HB
Includes bibliography and index
Eng
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