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Marketing

by Kotler, Philip; Brown, Linden (jt. auth); Adam, Stewart (jt. auth); Armstrong, Gary (jt. auth).
Material type: materialTypeLabelBookPublisher: Australia: Pearson Education, 2001Edition: 5th ed.Description: xxiii, 883p.ISBN: 1740092686.Subject(s): Marketing-Australia-Management | Marketing-New Zealand-Management
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PB

Includes bibliography and index

eng

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