Costumer relationship management : Concept, strategy, and tools
by Kumar, V; Werner Reinartz (jt.auth).
Material type: BookPublisher: Berlin: Springer, 2018Edition: 3rd. ed.Description: 411p.ISBN: 978366255380.Subject(s): Customer relations - ManagementItem type | Location | Call number | Status | Date due | Barcode | Item holds |
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Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
658.8121 KUC (Browse shelf) | Available | 125810 |
Total holds: 0
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No cover image available | No cover image available | No cover image available | ||||||
658.812 PAR Relationship marketing in the digital age | 658.812 THC The customer centered enterprise | 658.812 WES The strategic CIO | 658.8121 KUC Costumer relationship management | 658.816 REI Industry prices and markets | 658.816 TAP Pricing strategy | 658.82 ACP Promotional practice 1997-98 |
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