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The ambush marketing toolkit

by Skildum-Reid, Kim.
Material type: materialTypeLabelBookPublisher: Sydney: McGraw Hill, 2007Description: xiii,142p.ISBN: 9780070138087.Subject(s): Marketing | Special events-Marketing | Corporate sponsorship
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

General Stacks 		658.802 SKA (Browse shelf) Available 127244
Total holds: 0
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658.802 MCM Marketing Plans 658.802 PES Strategic integrated marketing communications 658.802 RES Strategic marketing 658.802 SKA The ambush marketing toolkit 658.802 TUM Marketing management 658.802 WEM Marketing management cases 658.802 WIA Analysis for marketing planning

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