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Marketing : an integrated approach

by McDaniel, Carl D.
Material type: materialTypeLabelBookPublisher: New York: Harper & Row, 1979Description: xiv, 544p.ISBN: 0060443553.Subject(s): Marketing-United States-Case studies | Marketing-United States
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.800973 MCM (Browse shelf) Available 24486
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658.80088097 BAP The principles of Islamic marketing 658.80091767 BAP The principles of islamic marketing 658.80095 HOP Practical marketing 658.800973 MCM Marketing 658.800973 MCM Marketing 658.800994 BAS Basic marketing 658.800994 MAR Marketing

Includes bibliography and index

eng

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