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Services marketing : text and cases

by Baron, Steve; Harris, Kim (jt. auth.).
Material type: materialTypeLabelBookPublisher: New York: Palgrave, 2004Edition: 2nd ed.Description: xv, 291p.ISBN: 1403937028.Subject(s): Marketing
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

General Stacks 		658.8 BAS (Browse shelf) Available 101335
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658.8 AAS Strategic market management 658.8 AFI Internet business models and strategies 658.8 BAM Marketing management 658.8 BAS Services marketing 658.8 BEM Marketing 658.8 BEM Marketing 658.8 BEM Marketing

PB

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