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Effects of fear appeal in beauty products advertisment : M.Sc Mass Communication

Publisher: Islamabad AIOU 2005Description: 130p.Subject(s): Advertising-Cosmetics

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Item type	Location	Call number	Status	Date due	Barcode	Item holds
Thesis	Central Library AIOU Islamabad Allama Iqbal Open University Central Library Research Repository (Theses Section)	659.1 SHE (Browse shelf)	Not for loan		106203

Total holds: 0

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Previous	659.1 ANC Comparative study of advertisements in daily jang and Nawa-i-Waqt	659.1 SAG Government advertisements	659.1 SAG Government advertisements	659.1 SHE Effects of fear appeal in beauty products advertisment	659.1 SHE Effects of advertising on female consumers a case study of Pantene shampoo	659.1042 FAP Portrayal of women in men’s product television advertisements and audience perception	659.1405 AOA Analysis of appeals in television commercials of fast-moving consume goods	Next

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