Marketing : principles and perspectives William O. Bearden, Thomas N. Ingram and Raymone W. Laforge
Material type:
TextPublication details: Boston: McGraw-Hill, 27.Edition: 5th edDescription: xxxvi, 588pISBN: - 0071105859
- 658.8Â BEM
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Central Library Allama Iqbal Open University Islamabad General Stacks | 658.8 BEM (Browse shelf(Opens below)) | Available | 108045 |
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| 658.8 BAS Services marketing : text and cases | 658.8 BEM Marketing | 658.8 BEM Marketing : concepts and strategy | 658.8 BEM Marketing : principles and perspectives | 658.8 BEM Markting | 658.8 BEU Understanding and motivating the manufacturers' agent | 658.8 BHF Financial markets and institutions : structure, growth and innovations |
pbk
Includes index
eng
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