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Marketing communications

by Eagle, Lynne; Dahl, Stephan (jt. auth ); Czarnecka, Barbara (jt. auth ); Lloyd, Jenny (jt. auth ).
Material type: materialTypeLabelBookPublisher: New York: Routledge, 2015Description: x, 427p.ISBN: 9780415507714.Subject(s): Communication in marketing | Advertising
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.802 MAR (Browse shelf) Available 118570
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658.802 HID The dark side of marketing communciaitons 658.802 HYO Obstructive marketing 658.802 KIG Green marketing 658.802 MAR Marketing communications 658.802 MCM Marketing Plans 658.802 PES Strategic integrated marketing communications 658.802 RES Strategic marketing

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