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Marketing : basic concept and decision

by Pride, William M; Ferrell, O. C. (jt. auth).
Material type: materialTypeLabelBookPublisher: Boston: Houghton Mifflin, 1987Description: 766p.Subject(s): Marketing management
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

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658.8 PRM (Browse shelf) Available 58851
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658.8 PER Perspectives in marketing 658.8 PRI Principles of marketing 658.8 PRM Marketing management 658.8 PRM Marketing 658.8 PRM Marketing 658.8 RAB Beyond maximarketing 658.8 RAS Services marketing

Includes index

eng

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