Measuring advertising readership and results
by Starch, Daniel.
Material type: BookPublisher: New York: McGraw-Hill, 1966Description: xi, 270p.Subject(s): Advertising-ResearchItem type | Location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
659.112 STM (Browse shelf) | Available | 6013 |
Total holds: 0
Including Appendix & Index
eng
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