Marketing for hospitality and tourism
by Kotler, Philip; Bowen, John (jt. auth); Makens, James (jt. auth); Baloglu, Seyhmus (jt. auth).
Material type: BookPublisher: Harlow: Pearson, 2017Edition: 7th ed.Description: 680p.ISBN: 9781292156156.Subject(s): Hospitality industry--Marketing | Tourism--Marketing | MarketingItem type | Location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
647.940688 KOM (Browse shelf) | Available | 131476 | ||
Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
647.940688 KOM (Browse shelf) | Available | 131001 |
Total holds: 0
Browsing Central Library AIOU Islamabad Shelves , Shelving location: General Stacks Close shelf browser
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647.940683 MAP The practical guide to understanding and raising hotel profitability | 647.940684 STR Strategic management for hospitality and tourism | 647.940688 KOM Marketing for hospitality and tourism | 647.940688 KOM Marketing for hospitality and tourism | 647.940688 KOM Marketing for hospitality and tourism | 647.949549 HOT Hotel guide | 647.95 ECC College and university foodservice management standards |
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