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Marketing research : measurement and method; a text with cases

by Tull, Donald S; Hawkins, Del L. (jt. auth).
Material type: materialTypeLabelBookPublisher: New York: Macmillan, 1980Edition: 2nd ed.Description: xvii,796p.ISBN: 0024217603.Subject(s): Marketing research | Marketing research-Case studies
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Central Library AIOU Islamabad

Allama Iqbal Open University

Central Library

General Stacks 		658.835 TUM (Browse shelf) Available 39177
Total holds: 0
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658.835 PIW Why stocks go up (and down) 658.835 TUM Marketing research 658.835 TUM Marketing research 658.835 TUM Marketing research 658.84 ABE E-business and e-commerce infrastructure 658.84 ABE e-Business and e-Commerce infrastructure 658.84 ABE e-Business and e-Commerce infrastructure

hb

Includes bibliography and index

Eng

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