Marketing and information technology :the strategy, application and implementation of IT in marketing
by O'Connor, John; Galvin, Eamonn.
Material type: BookPublisher: London: Pitman, 1997Description: xii, 289p.ISBN: 0273626442.Subject(s): Marketing-Data processingItem type | Location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books |
Central Library AIOU Islamabad
General Stacks
Allama Iqbal Open UniversityCentral Library |
658.800285 OCM (Browse shelf) | Available | 96118 |
Total holds: 0
Includes index and bibliography
eng
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